Blog · Category
Analytics and reporting
Articles on reports, scores and social media measurement.
Analytics and reporting · 2 min
Competitive score and engagement score: Reading social media performance in two numbers
It is hard to describe social media performance with a single indicator. That is why Sociopack shows where you stand against your competitors and your relationship with your own audience as two separate scores.
Analytics and reporting · 1 min
How do you calculate social media ROI?
We look step by step at the data you need to understand whether your campaigns were worth the investment.